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Jaguar Goes Woke
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
How many young customers are there for a high performance car? All seems daft to me |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
How many young customers are there for a high performance car? All seems daft to me"
Good point, I'm guessing the average Jag driver is over 40 at least. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
Which variant of woke have they gone? |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?"
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews. |
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Interesting that in the US Bud Light have done a new advert with Shane Gillis after the disaster of their collaboration with Dylan Mulvaney.
The lesson of Go Woke, Go Broke is finally getting through! |
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"Interesting that in the US Bud Light have done a new advert with Shane Gillis after the disaster of their collaboration with Dylan Mulvaney.
The lesson of Go Woke, Go Broke is finally getting through! "
Bud light caved in to the woke telling them what to do.
Terrible tasting beer anyway. |
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Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews. "
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them."
*********************************
  |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them."
Leftists are annoyed by TV ads for being woke, foreigners for comin' over 'ere, and trans people for existing?
Shocking revelation. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics."
Quite bizarre but a lot of big corporates have been taken over by these fruitcakes. Money will still talk in the long run. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them."
Jonny seems to be a loyal subscriber to GB news ! Never watched it myself.  |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them.
Jonny seems to be a loyal subscriber to GB news ! Never watched it myself. "
Never watched it either. But whenever I Google the woke related panic that you post, it always leads back to the GBNews website. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them.
Jonny seems to be a loyal subscriber to GB news ! Never watched it myself. "
Always on about what drivel it is and always quoting it
Methinks the lady doth protest too much |
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By *otMe66Man 7 weeks ago
Terra Firma |
Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote. |
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"Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote. "
Is the average Jag driver a GBNews type?
If so, they have poorly judged this one. |
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By *otMe66Man 7 weeks ago
Terra Firma |
"Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote.
Is the average Jag driver a GBNews type?
If so, they have poorly judged this one."
Jaguar is a global brand with global reach in all significant markets, GB News is not the only media outlet reporting on this. why are you so concerned with what GB News reports? |
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"Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote.
Is the average Jag driver a GBNews type?
If so, they have poorly judged this one.
Jaguar is a global brand with global reach in all significant markets, GB News is not the only media outlet reporting on this. why are you so concerned with what GB News reports? "
I understand the big money is in the luxury car market in China, but do they think this type of ad will play well there ?? |
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By *oo hotCouple 7 weeks ago
North West |
"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
I want to know why people who use the word "woke" as a derogatory term don't wonder how or why its meaning changed.
Someone or some group of people decided that "being aware of social injustices, especially racial injustice" was a bad thing and so chose to make the word that describes such awareness mean something else.
I am not even sure anyone knows what woke means anymore other than just derogatory slang to hurl at people who otherwise are caring, thoughtful and understanding (or weak, pathetic imbeciles depending on which lens you look through).
As for the Jaguar advert, it's just shit. Plain and simple. |
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"I think they are going for the "any publicity is good publicity" angle. Unfortunately, for a brand like Jaguar that sells highly priced goods purely based on brand value, this might well backfire."
Yes I agree but it's super high risk. I guess it will ultimately depend on the quality and design of the cars. If they are fantastic they will sell and the ad will be forgotten, if they stink then everyone will connect them to the marketing. |
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By *lfasoCouple 7 weeks ago
South East |
"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews. "
Rather than just answering your own question, again, try reading a little more widely. The Guardian for example:
Hats off to Jaguar’s ‘inclusive’ new branding: now people of all backgrounds won’t buy its cars
Marina Hyde |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
I want to know why people who use the word "woke" as a derogatory term don't wonder how or why its meaning changed.
Someone or some group of people decided that "being aware of social injustices, especially racial injustice" was a bad thing and so chose to make the word that describes such awareness mean something else.
"
Woke has never just meant that though. It also means supporting a range of radical left wing policies to supposedly fight injustice, although there is little evidence that they actually achieve this.
That's why it has become a term of ridicule, for example when a company like Jaguar which is totally dominated by white male executives puts a black woman at the front of its advertising. This has nothing to do with racial injustice, its a performative gesture. |
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Brands with heritage don't just dump their branding in this manner ...
Jaguar have stuck two fingers up at their customer base,in search of nothing ...the logo and script is a disaster and looks like something from a cheap clothing or cosmetic brand ..
Do they really think that 100k.plus EV"s are the way forward when major companies are struggling (see Lotus etc),they justify it by saying it's geared towards the American market,did someone not tell them that the assorted democrats they used in the advertising are history now !
An utter PR shambles and the car will help Jaguar become a trim level for Range Rover.
Other manufacturers must be laughing . |
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"Brands with heritage don't just dump their branding in this manner ...
Jaguar have stuck two fingers up at their customer base,in search of nothing ...the logo and script is a disaster and looks like something from a cheap clothing or cosmetic brand ..
Do they really think that 100k.plus EV"s are the way forward when major companies are struggling (see Lotus etc),they justify it by saying it's geared towards the American market,did someone not tell them that the assorted democrats they used in the advertising are history now !
An utter PR shambles and the car will help Jaguar become a trim level for Range Rover.
Other manufacturers must be laughing ."
Really good points. Without the value of its heritage, what exactly is Jaguar as a brand ? All the big brands have upmarket EV models so there is nothing new or original about that strategy. Unless the new cars are sensational the company will be in serious trouble I think. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Rather than just answering your own question, again, try reading a little more widely. The Guardian for example:
Hats off to Jaguar’s ‘inclusive’ new branding: now people of all backgrounds won’t buy its cars
Marina Hyde"
Imagine how woke it must be if even the Guardian doesn't like it |
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As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation. |
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By *abioMan 7 weeks ago
Newcastle and Gateshead |
"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
I love to see this”young person” try to get insurance on their beloved jag….
I do sometimes wonder if people complaining have nothing better to actually complain about…
|
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation."
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
I love to see this”young person” try to get insurance on their beloved jag….
I do sometimes wonder if people complaining have nothing better to actually complain about…
"
Jaguar is an Iconic British brand which still employs many people in the UK. Apologies for caring about such things. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me."
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice. |
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Having not seen the ad I can't comment.
But advertising is extremely patronising these days pandering to very small sections of society, living in fear of upsetting the vocal militants.
And a big fuck off to the majority of their customer bases. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice."
When your existing client base isn’t buying then you have to question the product you are selling. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice."
Heh ? An existing 'client base' is by definition the people who are buying, and since when was attracting new customers incompatible with keeping existing ones. Also you don't address the question of who the new 'client base' is - as said, this is the first principle of marketing and millions is spent on research to establish this. |
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"Interesting that in the US Bud Light have done a new advert with Shane Gillis after the disaster of their collaboration with Dylan Mulvaney.
The lesson of Go Woke, Go Broke is finally getting through!
Bud light caved in to the woke telling them what to do.
Terrible tasting beer anyway."
Piss tastes better |
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"Having not seen the ad I can't comment.
But advertising is extremely patronising these days pandering to very small sections of society, living in fear of upsetting the vocal militants.
And a big fuck off to the majority of their customer bases."
I think you've hit on a key point. Jaguar don't actually seem to like their existing customers. |
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By *otMe66Man 7 weeks ago
Terra Firma |
"Having not seen the ad I can't comment.
But advertising is extremely patronising these days pandering to very small sections of society, living in fear of upsetting the vocal militants.
And a big fuck off to the majority of their customer bases.
I think you've hit on a key point. Jaguar don't actually seem to like their existing customers."
Let's hope they are launching a new range of cars that are vibrant, modern and appeal to the new audience they are trying to attract. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice."
That's a huge "might". Most people who are so militant and noisy in social media about the woke issues aren't the ones who you would expect to buy a Jaguar. Also, these people are really in the minority. Corporates repeatedly make the mistake of taking notice of a small but loud group of people and assuming they represent the majority. |
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By *AJMLKTV/TS 7 weeks ago
Burley |
I lease my main use cars, and I've currently got an F-Pace SVR. It's not bad, but if when I come to renew next year Jaguar have nothing to offer but EV's, they've lost my custom. I don't give a crap about what weird adverts they put out, but the vehicle has to be right for me. I tried an EV - it was a heap of shit. Never again. |
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"I lease my main use cars, and I've currently got an F-Pace SVR. It's not bad, but if when I come to renew next year Jaguar have nothing to offer but EV's, they've lost my custom. I don't give a crap about what weird adverts they put out, but the vehicle has to be right for me. I tried an EV - it was a heap of shit. Never again."
I used to see a fair few JLR company cars a couple of years back but people just had loads of issues with them. Haven’t seen any in the car park for a couple of years. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice.
When your existing client base isn’t buying then you have to question the product you are selling. "
As I understand it they are launching a whole new range of electric only vehicles so it would appear the old stuff is being junked anyway.
I am not defending Jaguar at all - apart from the e-type I hate the cars - but you can’t deny it has got cut through. _Everyone_ is going to at least look at the new cars when they get launched next month if only to see what the fuss was about. That is marketing gold isn’t it?
Whether the product is any good - I have no idea. |
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The top end of the electric car market seems very full already with Tesla, BMW, Porsche, etc all involved. Seems to make a mockery of Jaguar's claim to be doing something original or creative, and entering a crowded market when your competitors are years ahead of you is a massive challenge. |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Seems like the only people who watch GB News are leftists desperate to watch something that annoys them.
Leftists are annoyed by TV ads for being woke, foreigners for comin' over 'ere, and trans people for existing?
Shocking revelation. "
🤣🤣🤣 well for the first time ever, I agree with the lefts...#woke#foreingers#trans |
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"I lease my main use cars, and I've currently got an F-Pace SVR. It's not bad, but if when I come to renew next year Jaguar have nothing to offer but EV's, they've lost my custom. I don't give a crap about what weird adverts they put out, but the vehicle has to be right for me. I tried an EV - it was a heap of shit. Never again."
If you want to be in Front, and drive where others simply cannot reach... get a Toyota Hilux invincible-x 
Don't expect us to tow electric vehicles though as it won't happen |
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"
...
Jaguar is an Iconic British brand which still employs many people in the UK. Apologies for caring about such things."
Shame that they stopped making proper right hand drive cars quite a long time ago. |
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"Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote.
Is the average Jag driver a GBNews type?
If so, they have poorly judged this one.
Jaguar is a global brand with global reach in all significant markets, GB News is not the only media outlet reporting on this. why are you so concerned with what GB News reports? "
They seem to be the main outlet, and as of this morning have two stories on it.
If it's a global advertising campaign, then they probably don't need to worry about the GBnews types having their standard woke meltdowns. |
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"Having not seen the ad I can't comment.
But advertising is extremely patronising these days pandering to very small sections of society, living in fear of upsetting the vocal militants.
And a big fuck off to the majority of their customer bases."
Looks like Jaguar have upset the vocal militants with this one.
|
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !
Which variant of woke have they gone?
Ah I see. The GBnews variant (whatever that is).
They have two articles about this top issue on their page. Telling people what to think about Jaguars. Extreme woke from GBNews.
Rather than just answering your own question, again, try reading a little more widely. The Guardian for example:
Hats off to Jaguar’s ‘inclusive’ new branding: now people of all backgrounds won’t buy its cars
Marina Hyde"
As long as people are outraged by the woke. Doesn't matter where they're reading it from.
The stereotype of a guardian reader isn't someone having a meltdown about a woke advert. The stereotype of a GBNews reader is. Plus they have two whole stories on this, so it makes a much easier example. |
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"I am doubtful JLR will be running this advert in Saudi, the UAE etc, places where people might actually be able to afford their cars.
I don’t think the hectoring extends that far."
Or China, or India. |
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By *ronisMan 7 weeks ago
Edinburgh |
"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
They're fuked.
Everything woke goes to shit.
Go broke. Wgaf.
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"Can I expect to be told that my pronunciation of Jaguar has been wrong for all these years?  "
Also I'm guessing it can't be referred to as a jaguar as that implies it's binary.
Surely Jaguar's or jagthem? |
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"Jaguar MD Rawdon Glover, is doubling down it seems... he has defended the campaign, saying negative reactions stem from a blaze of intolerance.
If $$$$$'s start dropping off the Tata share price he might have a lot of time to consider that quote. "
Raw Dong Lover  |
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By *oufouCouple 7 weeks ago
Somerset |
"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
Given Jaguar’s current global market share is less than 1%, they don’t have much to loose. |
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"These lefty idealogical lunatics really need to stop with this wokery garbage "
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc. |
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"Strangely it’s one of the most unoriginal adverts I’ve seen.They’re acting as if a conservative culture that was itself a parody is wandering around "
I watched the advert.
I can't see what's woke about it, under any of the vast myriad of definitions people have claimed on here. And certainly not the actual dictionary definition.
Why are the GBNews crew so outraged by this bland advert? |
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By (user no longer on site) 6 weeks ago
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"These lefty idealogical lunatics really need to stop with this wokery garbage
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc."
Exactly, you do not me |
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"These lefty idealogical lunatics really need to stop with this wokery garbage
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc. Exactly, you do not me"
I'm not a woke-worrier, & I haven't made up my own definition. For the purpose of this chat we're going with your definition of woke, which mainly describes right wingers. |
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If Jaguar things this ad promotes their brand and image fair enough. But judging from general reaction the campaign has been a PR disaster. I can see their CEO collecting his P45 in the coming months. |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice.
When your existing client base isn’t buying then you have to question the product you are selling. "
The same issues apply to many organisations. The Conservative party is a perfect example. Adapt or die. Hence the choice of their new leader?
I owned Jaguars through the 80s and 90s. Great cars then |
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By (user no longer on site) 6 weeks ago
|
"These lefty idealogical lunatics really need to stop with this wokery garbage
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc. Exactly, you do not me
I'm not a woke-worrier, & I haven't made up my own definition. For the purpose of this chat we're going with your definition of woke, which mainly describes right wingers. "
No left wingers are mostly woke to me, it's you that's saying right wingers are, please don't twist what I'm saying |
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"As a marketing exercise I would say it was working. Everyone is talking about it. That’s the aim.
Jaguar has been an irrelevance for years and suddenly it has found a way to get noticed.
Their old customer base wasn’t working for them so why not roll the dice? Keeping the same old staid marketing and brand would only have carried on leading to more stagnation.
Isn't the first principle of marketing to know who you are aiming at ? Making a lot of noise, and telling your existing customers to take a hike, with no defined new target audience doesn't seem like much of a strategy to me.
When your existing client base isn’t buying then you have to go looking for a new one. Making a lot of noise generally helps when you are drowning - someone might notice.
When your existing client base isn’t buying then you have to question the product you are selling.
The same issues apply to many organisations. The Conservative party is a perfect example. Adapt or die. Hence the choice of their new leader?
I owned Jaguars through the 80s and 90s. Great cars then"
Their design used to be fantastic, seems to have taken a dip in the 21st century. |
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"These lefty idealogical lunatics really need to stop with this wokery garbage
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc. Exactly, you do not me
I'm not a woke-worrier, & I haven't made up my own definition. For the purpose of this chat we're going with your definition of woke, which mainly describes right wingers. No left wingers are mostly woke to me, it's you that's saying right wingers are, please don't twist what I'm saying "
************************************
All this so-called 'woke' fad stinks of left wing
stupidity.
Anyone with the slightest political perception can see it for what it really is.
The sinister aspect of this crazy concept is, (as I see it), just how far will it go....? Where would it end....?
What do the 'adherents' of this insanity want...?
'Woke', a now rarely used verb (generally) meaning to... 'awake from sleep'.
Sums up the needs of these people, as far as I am concerned.  |
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"These lefty idealogical lunatics really need to stop with this wokery garbage
Why?
Also, I thought most of the people you identified as woke were right wingers. Farage, Trump, Musk, Hopkins, Tommy Robinson etc. Exactly, you do not me
I'm not a woke-worrier, & I haven't made up my own definition. For the purpose of this chat we're going with your definition of woke, which mainly describes right wingers. No left wingers are mostly woke to me, it's you that's saying right wingers are, please don't twist what I'm saying "
I'm not twisting anything, you said that to you, woke means being told what to think and do. It's mostly right-wingers doing this. |
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Are they still a thing?
Their brand has been lost for so long positioned between Audi, Mercedes, BMW, etc. Tata had to do something radical to set it apart and considering the air time its received from all the gammon on social media its done that.
The rebrand also makes the mark more friendly for selling luxury cars on line - by 2030 (ish) you'll be ordering cars online and the dealerships will be service centres only.
I'm not offended by the logo. The worst thing is the uppercase G in the lowercase string.
Would it convince me to buy a Jag? No. Still overpriced and underwhelming
|
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"New car finally revealed with definite cybertruck vibes. Good luck cracking the luxury EV market with that beast !"
Concept cars never end up being produced. None of the concepts at Bentley looked like the models that eventually came to production. |
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"New car finally revealed with definite cybertruck vibes. Good luck cracking the luxury EV market with that beast !
Concept cars never end up being produced. None of the concepts at Bentley looked like the models that eventually came to production."
Good point |
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"New car finally revealed with definite cybertruck vibes. Good luck cracking the luxury EV market with that beast !
Concept cars never end up being produced. None of the concepts at Bentley looked like the models that eventually came to production.
Good point "
The concept that became the Bentayga made the Hummer look streamlined. |
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I advocated a wait and see approach above but I don’t like that car. I appreciate it is only a concept but I really don’t get this design trend for boxy front ends. I think they generally look awful. |
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"I advocated a wait and see approach above but I don’t like that car. I appreciate it is only a concept but I really don’t get this design trend for boxy front ends. I think they generally look awful."
Yes I was wondering why so many EVs have a boxy front. Only Tesla sweeps the front down to get good aerodynamics. I think looking at the new Jag the reason might be the 19 inch wheels which keep the bonnet high. |
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By *otMe66Man 5 weeks ago
Terra Firma |
"I advocated a wait and see approach above but I don’t like that car. I appreciate it is only a concept but I really don’t get this design trend for boxy front ends. I think they generally look awful."
I read the road version design will not be available until late 2025. I’m going to guess that there is no back window or wing mirrors and it was suggested it will have a price tag somewhere towards 90 - 100k.
As for the boxy front end, I believe that is down to not needing radiators which has been made a feature traditionally. |
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By *andu66Couple 5 weeks ago
South Devon |
"The culture wars on logos and bright colours.... you have to laugh, such sad lives people lead...broom broom lady Penelope 🤣...fresh air is lovely.
Woke worries are a sensitive bunch. "
Obviously not to a logo change and brigh colours, seems like the shoe is on the other foot....I wonder why 🤔.....that's it, it's that hidden agenda but not well hidden 🤣🤣..... Whoops I just fallen of the end of the world |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics."
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product. |
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"As I doubt I'll ever have to money to buy a Jag this isn't something I'm worried about
The new ad was crap though, more like one of those pretentious artsy perfume ads lol"
-----------------------------
....which sell billions! |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product."
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing? |
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|
By *otMe66Man 5 weeks ago
Terra Firma |
Jaguar have got an image and a clientele, if this advert is designed to attract a future customer base that no longer follows the traditional Jaguar journey when buying a car, I can see how this advert would be a start of that.
The decision to halt new car sales, when the first new model will be not be unveiled until late 2025 is bold.
That is a lot of income down time, a huge amount of investment and a shed load of confidence in the new range. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?"
Not "everyone" is a GBNews watching woke-worrier. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier. "
Your continual references to gb news would indicate that you're a subscriber! You mention them in a high percentage of your posts.
Or is bad mouthing gb news a new form of woke social justice virtue signalling?
If you dont mind me asking....how much is your subscription to gb news? They seem to report on topics that send you into a rage of bullshittery at every turn....and I love that sort of thing ❤️ |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?"
------------------------------------
Is 'everyone' saying that though?
I'd agree it is a bold strategy, the company is moving in a new direction, it has to, it's a prestige car maker that lost its way since it's 60's/70's heyday so clearly their previous approach wasn't working in terms of marketing and the cars they were producing.
Personally I can't ever remember seeing an advert for Jaguar or commenting on one, so in terms of awareness it's had the desired effect.
Would I be put off from buying whatever their concept car becomes because of the advert if I was in a position to buy one? Probably not. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
------------------------------------
Is 'everyone' saying that though?
I'd agree it is a bold strategy, the company is moving in a new direction, it has to, it's a prestige car maker that lost its way since it's 60's/70's heyday so clearly their previous approach wasn't working in terms of marketing and the cars they were producing.
Personally I can't ever remember seeing an advert for Jaguar or commenting on one, so in terms of awareness it's had the desired effect.
Would I be put off from buying whatever their concept car becomes because of the advert if I was in a position to buy one? Probably not."
Woke-worriers are a small minority. They just shout very loudly when they're upset by things like a TV ad. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
------------------------------------
Is 'everyone' saying that though?
I'd agree it is a bold strategy, the company is moving in a new direction, it has to, it's a prestige car maker that lost its way since it's 60's/70's heyday so clearly their previous approach wasn't working in terms of marketing and the cars they were producing.
Personally I can't ever remember seeing an advert for Jaguar or commenting on one, so in terms of awareness it's had the desired effect.
Would I be put off from buying whatever their concept car becomes because of the advert if I was in a position to buy one? Probably not.
Woke-worriers are a small minority. They just shout very loudly when they're upset by things like a TV ad."
_______________________________
|
Reply privately, Reply in forum +quote
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
Your continual references to gb news would indicate that you're a subscriber! You mention them in a high percentage of your posts.
Or is bad mouthing gb news a new form of woke social justice virtue signalling?
If you dont mind me asking....how much is your subscription to gb news? They seem to report on topics that send you into a rage of bullshittery at every turn....and I love that sort of thing ❤️ "
________________________________
Would you say GB News champions social justice and virtue or is it just a bunch of clickbait c*****? |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier. "
True that. On here it's really just you ! |
Reply privately, Reply in forum +quote
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
True that. On here it's really just you ! "
I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert). |
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|
By *andu66Couple 5 weeks ago
South Devon |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
------------------------------------
Is 'everyone' saying that though?
I'd agree it is a bold strategy, the company is moving in a new direction, it has to, it's a prestige car maker that lost its way since it's 60's/70's heyday so clearly their previous approach wasn't working in terms of marketing and the cars they were producing.
Personally I can't ever remember seeing an advert for Jaguar or commenting on one, so in terms of awareness it's had the desired effect.
Would I be put off from buying whatever their concept car becomes because of the advert if I was in a position to buy one? Probably not.
Woke-worriers are a small minority. They just shout very loudly when they're upset by things like a TV ad.
The funny thing is they are doing Jaguar a favour but that has never crossed their minds.
_______________________________
"
|
Reply privately, Reply in forum +quote
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
True that. On here it's really just you !
I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert). "
You're obviously spoofing. Did you not say that 99% of your Google searches bring you straight to gb news? Therefore by default you're on their website for a large portion of your day. I'm guessing that the other 1% takes you to the daily mail website or texaco oil since you're pretty down on both of those.
Lighten your lefty heart with positivity.
The always sad, soyboy beta male look isn't a good one!
I don't mean you personally though....just in general |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier. "
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel. |
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"amusing how so many are losing their shit over a brand they'll never buy anyway "
No bloody use to me at all. Nobody makes the sort of vehicle I want any more. I despair.
I'm also still in the habit of paying under £1000 to either replace or add to my fleet of reliable, useful, uncomplicated second hand vehicles.
|
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel. "
Did you reply to the wrong person by mistake?
|
Reply privately, Reply in forum +quote
or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel. "
Blah blah gb news
Blah blah daily mail
Blah blah oil companies
Blah blah global warming
Blah blah anti vax
Blah blah science
Blah blah (something) phobia
Blah blah Donald Trump
Blah blah illegal immigration good
Blah blah green shit good
Blah blah smug and arrogant
Blah blah most on here are stupid and racist
Blah blah reported to admin
Blah blah leave starmer alone please
Blah blah brexit
Eyes down-look in. Let's play lefty soyboy bingo!
Get your ethically sourced, gender non-conforming, net zero, James O'brien approved dabbers, dabbers and dobbers at the ready!
I'm only joking btw...can't a girl have some fun around here? |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
"
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast? |
Reply privately, Reply in forum +quote
or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?"
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. "
intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol"
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
|
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. "
I imagine most people get their news from a variety of sources nowadays.
I’m sure there are a few dinosaurs who sit down at 6 with their meat and two veg and watch the BBC and believe everything they are told and are happy to absorb the blob line on the topic du jour.
But that is an ever decreasing segment of society. Most people are far more discerning and questioning in their information consumption nowadays. |
Reply privately, Reply in forum +quote
or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from.
I imagine most people get their news from a variety of sources nowadays.
I’m sure there are a few dinosaurs who sit down at 6 with their meat and two veg and watch the BBC and believe everything they are told and are happy to absorb the blob line on the topic du jour.
But that is an ever decreasing segment of society. Most people are far more discerning and questioning in their information consumption nowadays."
Maybe. Although evidence suggests most of the Fab Politics forum get their news from a very limited set of sources. |
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|
By *AJMLKTV/TS 5 weeks ago
Burley |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from.
I imagine most people get their news from a variety of sources nowadays.
I’m sure there are a few dinosaurs who sit down at 6 with their meat and two veg and watch the BBC and believe everything they are told and are happy to absorb the blob line on the topic du jour.
But that is an ever decreasing segment of society. Most people are far more discerning and questioning in their information consumption nowadays."
Socialists only get their news from whoever's standing in front of them in the queue at the food bank |
Reply privately, Reply in forum +quote
or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from.
I imagine most people get their news from a variety of sources nowadays.
I’m sure there are a few dinosaurs who sit down at 6 with their meat and two veg and watch the BBC and believe everything they are told and are happy to absorb the blob line on the topic du jour.
But that is an ever decreasing segment of society. Most people are far more discerning and questioning in their information consumption nowadays.
Maybe. Although evidence suggests most of the Fab Politics forum get their news from a very limited set of sources. "
Evidence you say? Let's see this evidence. |
Reply privately, Reply in forum +quote
or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from.
I imagine most people get their news from a variety of sources nowadays.
I’m sure there are a few dinosaurs who sit down at 6 with their meat and two veg and watch the BBC and believe everything they are told and are happy to absorb the blob line on the topic du jour.
But that is an ever decreasing segment of society. Most people are far more discerning and questioning in their information consumption nowadays.
Maybe. Although evidence suggests most of the Fab Politics forum get their news from a very limited set of sources.
Evidence you say? Let's see this evidence."
Well that's what we've been discussing.
Whenever there's a new topic popping up with someone being outraged by sat, Christmas lights, a TV advert, porridge etc. Google it and push the "news" button. It'll tell you where the outrage is being reported. |
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"You lefty lunatics need to stop with this wokery bullying tactics "
Wait a minute, lefties are woke now? I thought you were outraged by all the right wing wokers like Farage, Trump, Hopkins, Lawrence Fox, and or course the uber-woke Musk? |
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|
By (user no longer on site) 5 weeks ago
|
"You lefty lunatics need to stop with this wokery bullying tactics
Wait a minute, lefties are woke now? I thought you were outraged by all the right wing wokers like Farage, Trump, Hopkins, Lawrence Fox, and or course the uber-woke Musk?"
Tell me or give me an example when i said anything about those people that i felt was woke? Seems to me that you're trying to twist what I say and turn it to a narrative that suits you which I don't appreciate. I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part |
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|
By *AJMLKTV/TS 5 weeks ago
Burley |
"You lefty lunatics need to stop with this wokery bullying tactics
Wait a minute, lefties are woke now? I thought you were outraged by all the right wing wokers like Farage, Trump, Hopkins, Lawrence Fox, and or course the uber-woke Musk? Tell me or give me an example when i said anything about those people that i felt was woke? Seems to me that you're trying to twist what I say and turn it to a narrative that suits you which I don't appreciate. I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part "
Reality frightens socialists - that's why they avoid it |
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"You lefty lunatics need to stop with this wokery bullying tactics
Wait a minute, lefties are woke now? I thought you were outraged by all the right wing wokers like Farage, Trump, Hopkins, Lawrence Fox, and or course the uber-woke Musk? Tell me or give me an example when i said anything about those people that i felt was woke? Seems to me that you're trying to twist what I say and turn it to a narrative that suits you which I don't appreciate. I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part "
You said before, and correct me if I'm wrong, your personal definition of "woke" is being told what to do and what to think? |
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"I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part "
---------------------------------------------
If 'wokeness' didn't exist that commonsense group of right wingers would still be lynching Caribbean Kings ffs! |
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"I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part
---------------------------------------------
If 'wokeness' didn't exist that commonsense group of right wingers would still be lynching Caribbean Kings ffs!"
Blimey that's a big leap!!!!! |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics."
EV’is can be taken by graduates under salary sacrifice , effectively taking them out of paying back student debt, it’s well-known and very popular with young people |
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"I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part
---------------------------------------------
If 'wokeness' didn't exist that commonsense group of right wingers would still be lynching Caribbean Kings ffs!"
The left didn’t used to be woke, it used to be genuinely caring about the poor and working classes.
I think you’re mis-using the term Woke as well, being aware of social and racial injustice is really just being a normal educated person isn’t it?
When people say woke, I think what they really mean is these people who subscribe to the belief that everybody has a right to be a victim of something, and that everybody else has to fully acknowledge their victim status and make adjustments for them.
The left never used to be like this until the fall of communism and fruits of capitalism under the lights of Margaret Thatcher and Tony Blair and then it had to gather up lots of small group’s when everyone deserted them
|
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|
By (user no longer on site) 5 weeks ago
|
"I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part
---------------------------------------------
If 'wokeness' didn't exist that commonsense group of right wingers would still be lynching Caribbean Kings ffs!
The left didn’t used to be woke, it used to be genuinely caring about the poor and working classes.
I think you’re mis-using the term Woke as well, being aware of social and racial injustice is really just being a normal educated person isn’t it?
When people say woke, I think what they really mean is these people who subscribe to the belief that everybody has a right to be a victim of something, and that everybody else has to fully acknowledge their victim status and make adjustments for them.
The left never used to be like this until the fall of communism and fruits of capitalism under the lights of Margaret Thatcher and Tony Blair and then it had to gather up lots of small group’s when everyone deserted them
"
Exactly my point, lefties weren't woke like they are now back in the day but now they've become too radicalised for my liking to a point where they can't tell you what a woman is and also if you don't subscribe to their way of thinking then they are quick to label you as racists, homophobic, misogynistic, anti climate denier, even down to being called a right winger, heck they quick to get you banned on any social media platforms all because you don't agree with them. And while I don't agree with everything on what people say who have right wing views at least I don't get any of the name bashing or disrespect from them compared to people with left wing views |
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"I always said lefties are woke, right wingers on the other hand tend to have common sense which I agree to for the most part
---------------------------------------------
If 'wokeness' didn't exist that commonsense group of right wingers would still be lynching Caribbean Kings ffs!
The left didn’t used to be woke, it used to be genuinely caring about the poor and working classes.
I think you’re mis-using the term Woke as well, being aware of social and racial injustice is really just being a normal educated person isn’t it?
When people say woke, I think what they really mean is these people who subscribe to the belief that everybody has a right to be a victim of something, and that everybody else has to fully acknowledge their victim status and make adjustments for them.
The left never used to be like this until the fall of communism and fruits of capitalism under the lights of Margaret Thatcher and Tony Blair and then it had to gather up lots of small group’s when everyone deserted them
Exactly my point, lefties weren't woke like they are now back in the day but now they've become too radicalised for my liking to a point where they can't tell you what a woman is and also if you don't subscribe to their way of thinking then they are quick to label you as racists, homophobic, misogynistic, anti climate denier, even down to being called a right winger, heck they quick to get you banned on any social media platforms all because you don't agree with them. And while I don't agree with everything on what people say who have right wing views at least I don't get any of the name bashing or disrespect from them compared to people with left wing views "
The above is even more true from right wingers. Who as you alluded to many times, are the ultra woke, mad for "name bashing" and disrespectful behaviour.
Musk even bought a social media network specifically to use it to tell people what to do. He truly is the uber-woke, king of the wokes, the woke master general. |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
"
again won’t answer wonder why that is lol |
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or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
again won’t answer wonder why that is lol"
As mentioned, it's entirely irrelevant.
Besides I've answered it about 10 times over the past year. And it keeps getting asked, for no discernable reason.
Maybe if you can explain how it's relevant, I'll be able to answer. |
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or View forums list | |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
again won’t answer wonder why that is lol
As mentioned, it's entirely irrelevant.
Besides I've answered it about 10 times over the past year. And it keeps getting asked, for no discernable reason.
Maybe if you can explain how it's relevant, I'll be able to answer. "
it’s you who day in day out accuses ppl of getting there’s from certain places but won’t say where you get yrs yr great at asking questions shit at answering them mate |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
again won’t answer wonder why that is lol
As mentioned, it's entirely irrelevant.
Besides I've answered it about 10 times over the past year. And it keeps getting asked, for no discernable reason.
Maybe if you can explain how it's relevant, I'll be able to answer. it’s you who day in day out accuses ppl of getting there’s from certain places but won’t say where you get yrs yr great at asking questions shit at answering them mate "
Do you have me mixed up with someone else? I haven't accused anyone of anything.
I find it interesting that the same people who are outraged by a TV ad for a car, or Starmer turning on the Christmas lights, or porridge being advertised later in the day. Were the same people who defended to Tories handing £ billions to their pals for dodgy PPE start up companies. They get their news from a very narrow band of outlets.
Why that's got anything to do with where I read the news is anyone's guess. |
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|
By *AJMLKTV/TS 5 weeks ago
Burley |
"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics.
-------------------------------------
Do you know how strategic marketing works? I'm pretty sure we wouldn't be talking about Jaguar if the latest advertising depicted a middle aged man with a handlebar moustache walking his gundog around his estate.
Incidentally the actors in an ad (or what they represent) often aren't depicting the target market for the product.
I’m not sure that everyone laughing at you and saying your company is shit is a sign of marketing genius.
There is actually such a thing as bad publicity.
Do companies never make mistakes with their marketing?
Not "everyone" is a GBNews watching woke-worrier.
GB News seems to be doing very well, now regularly beating Sky News and BBC News on the viewership figures.
You should congratulate yourself on your support for this fledgling channel.
Did you reply to the wrong person by mistake?
Not at all.
You are always promoting GB News. Are you on some sort of commission or just an amateur enthusiast?
You've definitely mixed me up with someone else.
To quote myself.
"I don't watch it or read their website.
And I'm not worried by TV ads, woke or non-woke (if there is such a thing as a non-woke advert)."
And I've stated clearly several times that googling the various outrage based topics on here nearly always takes you to their website. About the only interesting part of this forum is seeing where people get their "news" from. intrested in where ppl get there news hmmm but you won’t say where you get yrs from very interesting lol
Why is that relevant?
I don't get my news from GBnews, Daily Mail, Infowars, Daily Express, The Beano, Alf Garnet's Facebook page.
again won’t answer wonder why that is lol
As mentioned, it's entirely irrelevant.
Besides I've answered it about 10 times over the past year. And it keeps getting asked, for no discernable reason.
Maybe if you can explain how it's relevant, I'll be able to answer. it’s you who day in day out accuses ppl of getting there’s from certain places but won’t say where you get yrs yr great at asking questions shit at answering them mate "
Search engines read analytical cookies on the device of the person searching, with algorithms to include advertising. If someone is primarily getting right-wing news results in a search, it means that the device has mainly been used to search and view right-wing news sites previously. |
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By *abioMan 5 weeks ago
Newcastle and Gateshead |
"
Yes I was wondering why so many EVs have a boxy front. Only Tesla sweeps the front down to get good aerodynamics. I think looking at the new Jag the reason might be the 19 inch wheels which keep the bonnet high."
Tree hugging hippie here…. I can actually answer that question
The original reason that hybrids and EV had the swooping lines was to cut down the drag and get better range out of the batteries, when the battery technology was newer
For example.. just because they redesigned certain bits on the “refreshed” Tesla model 3… it can get about an extra 30 miles in range just through the aerodynamic gains using the same battery…
But because battery range is getting better there isn’t as such a need, I quite like the boxy, if boxy is going to mean more room
I looked at an ioniq 6 the other day, and I adore its swooping lines and was on my potential EV list, but in the real world it was so low to the ground my knees just looked at it and went “that’s not happening!”
So back to the Kia leaning list for me… |
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"Apparently they are targeting younger people at the same time as doubling the price of their cars.
Not sure how many non-binary 25 year olds are out there who can afford to splash out £100k on an EV that will last a few years.
Their CEO and Head of Marketing both sound like DEI fanatics."
Non have 100k buts lots still living at home have a spare £600 too £800 a month to pay for a lease.
The young live on credit |
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By *uzzleMan 5 weeks ago
Hastings |
No question they have submitted to woke.
However, I truly believe Jaguar were f**ked before that, when they announced from 2025 they were only produciing EV's.
Car brands such as VW, Audi, BMW, Ford Ford etc probably all sell 100 cars to Jaguar's 1 car (almost like a Fab cock to pussy ratio)! Note I am talking purely Jaguar, not Range Rover etc.
Audi and BMW do comparable high end cars to rival Jaguar's F-Pace, I-Pace, XE and XF models. F-Type is unrivalled though and amazing.
Retail sales wise, Jaguar is an absolute minnow in the car industry, a bit player. They have but a few models and whose customer base I would guess is now in the mid 30's and upwards. This has probably decreased considerably since the 70's when Jags appealed those in their 50's/60's.
Chucking an electric engine in everything, painting cars pink (I know its only a concept car) is not even hoping for the best. They might as well close the doors now and minimise losses for the company.
Jaguar have for some years now been living off past glories. I have no problem with them wanting to appeal to a younger audience but making cars with a six figure price tag is nuts.
A colleague at work had a Jag XE, he's had the piss ripped out of him because of the advert and woke stance. He changed it last week, declaring it not to be a great car anyway but the advert and backlash was the final straw, he felt embarassed to be associated with the brand and people now see it as a joke.
Another ruined once British institution that will not survice now. There has been too much reputational damage already.
|
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"No question they have submitted to woke.
However, I truly believe Jaguar were f**ked before that, when they announced from 2025 they were only produciing EV's.
Car brands such as VW, Audi, BMW, Ford Ford etc probably all sell 100 cars to Jaguar's 1 car (almost like a Fab cock to pussy ratio)! Note I am talking purely Jaguar, not Range Rover etc.
Audi and BMW do comparable high end cars to rival Jaguar's F-Pace, I-Pace, XE and XF models. F-Type is unrivalled though and amazing.
Retail sales wise, Jaguar is an absolute minnow in the car industry, a bit player. They have but a few models and whose customer base I would guess is now in the mid 30's and upwards. This has probably decreased considerably since the 70's when Jags appealed those in their 50's/60's.
Chucking an electric engine in everything, painting cars pink (I know its only a concept car) is not even hoping for the best. They might as well close the doors now and minimise losses for the company.
Jaguar have for some years now been living off past glories. I have no problem with them wanting to appeal to a younger audience but making cars with a six figure price tag is nuts.
A colleague at work had a Jag XE, he's had the piss ripped out of him because of the advert and woke stance. He changed it last week, declaring it not to be a great car anyway but the advert and backlash was the final straw, he felt embarassed to be associated with the brand and people now see it as a joke.
Another ruined once British institution that will not survice now. There has been too much reputational damage already.
"
Imagine being so fragile that you change your car because you don't like a TV ad.
The absolute state of the world we live in.
Also what is the "woke" that jaguar have submitted to? |
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"No question they have submitted to woke.
However, I truly believe Jaguar were f**ked before that, when they announced from 2025 they were only produciing EV's.
Car brands such as VW, Audi, BMW, Ford Ford etc probably all sell 100 cars to Jaguar's 1 car (almost like a Fab cock to pussy ratio)! Note I am talking purely Jaguar, not Range Rover etc.
Audi and BMW do comparable high end cars to rival Jaguar's F-Pace, I-Pace, XE and XF models. F-Type is unrivalled though and amazing.
Retail sales wise, Jaguar is an absolute minnow in the car industry, a bit player. They have but a few models and whose customer base I would guess is now in the mid 30's and upwards. This has probably decreased considerably since the 70's when Jags appealed those in their 50's/60's.
Chucking an electric engine in everything, painting cars pink (I know its only a concept car) is not even hoping for the best. They might as well close the doors now and minimise losses for the company.
Jaguar have for some years now been living off past glories. I have no problem with them wanting to appeal to a younger audience but making cars with a six figure price tag is nuts.
A colleague at work had a Jag XE, he's had the piss ripped out of him because of the advert and woke stance. He changed it last week, declaring it not to be a great car anyway but the advert and backlash was the final straw, he felt embarassed to be associated with the brand and people now see it as a joke.
Another ruined once British institution that will not survice now. There has been too much reputational damage already.
"
Once any product becomes the subject of ridicule it is in a lot of trouble. Lots of memes comparing the new Jag to a Thunderbirds car ! |
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By *AJMLKTV/TS 5 weeks ago
Burley |
"No question they have submitted to woke.
However, I truly believe Jaguar were f**ked before that, when they announced from 2025 they were only produciing EV's.
Car brands such as VW, Audi, BMW, Ford Ford etc probably all sell 100 cars to Jaguar's 1 car (almost like a Fab cock to pussy ratio)! Note I am talking purely Jaguar, not Range Rover etc.
Audi and BMW do comparable high end cars to rival Jaguar's F-Pace, I-Pace, XE and XF models. F-Type is unrivalled though and amazing.
Retail sales wise, Jaguar is an absolute minnow in the car industry, a bit player. They have but a few models and whose customer base I would guess is now in the mid 30's and upwards. This has probably decreased considerably since the 70's when Jags appealed those in their 50's/60's.
Chucking an electric engine in everything, painting cars pink (I know its only a concept car) is not even hoping for the best. They might as well close the doors now and minimise losses for the company.
Jaguar have for some years now been living off past glories. I have no problem with them wanting to appeal to a younger audience but making cars with a six figure price tag is nuts.
A colleague at work had a Jag XE, he's had the piss ripped out of him because of the advert and woke stance. He changed it last week, declaring it not to be a great car anyway but the advert and backlash was the final straw, he felt embarassed to be associated with the brand and people now see it as a joke.
Another ruined once British institution that will not survice now. There has been too much reputational damage already.
Once any product becomes the subject of ridicule it is in a lot of trouble. Lots of memes comparing the new Jag to a Thunderbirds car !"
It looks like an Essex girl's Saturday night stiletto without the heel  Jaguar always had a slightly lumpy elegance to them, but this is a very unattractive car. I've had a few Jags on lease, I hate EVs with a passion and would never have one again, but even if this had an ICE engine I wouldn't bother with it. |
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"Given jaguars historical reliability when it comes to their electrics, it’s no surprise they are rebranding away from their heritage and don’t care about loosing their existing customer base."
If they have long standing electrical problems I'm not sure going EV is going to work out for them ! |
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"Given jaguars historical reliability when it comes to their electrics, it’s no surprise they are rebranding away from their heritage and don’t care about loosing their existing customer base.
If they have long standing electrical problems I'm not sure going EV is going to work out for them !"
Exactly … |
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"No question they have submitted to woke.
However, I truly believe Jaguar were f**ked before that, when they announced from 2025 they were only produciing EV's.
Car brands such as VW, Audi, BMW, Ford Ford etc probably all sell 100 cars to Jaguar's 1 car (almost like a Fab cock to pussy ratio)! Note I am talking purely Jaguar, not Range Rover etc.
Audi and BMW do comparable high end cars to rival Jaguar's F-Pace, I-Pace, XE and XF models. F-Type is unrivalled though and amazing.
Retail sales wise, Jaguar is an absolute minnow in the car industry, a bit player. They have but a few models and whose customer base I would guess is now in the mid 30's and upwards. This has probably decreased considerably since the 70's when Jags appealed those in their 50's/60's.
Chucking an electric engine in everything, painting cars pink (I know its only a concept car) is not even hoping for the best. They might as well close the doors now and minimise losses for the company.
Jaguar have for some years now been living off past glories. I have no problem with them wanting to appeal to a younger audience but making cars with a six figure price tag is nuts.
A colleague at work had a Jag XE, he's had the piss ripped out of him because of the advert and woke stance. He changed it last week, declaring it not to be a great car anyway but the advert and backlash was the final straw, he felt embarassed to be associated with the brand and people now see it as a joke.
Another ruined once British institution that will not survice now. There has been too much reputational damage already.
Once any product becomes the subject of ridicule it is in a lot of trouble. Lots of memes comparing the new Jag to a Thunderbirds car !"
Nothing wrong with the chosen chariot of Lady Penelope Creighton Ward as chauffeured by Aloysius Parker. |
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As long as Toyota continues to manufacture and produce the Toyota Hilux I have no concerns or care what any other motor manufacturers do.
I replace my Toyota Hilux every 3 years for a new one and now on my 8th Hilux
The Hilux takes you places other cars cannot reach |
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It is clear that the actors in the teaser ad were only selected to be racial/gender tokens.
That was bad. How do you describe that.
My issue is that the content was just vacuous slogans and the concept car at the launch has lost sight of the niche jaguar’s filled, epitomised by the MKII bank robber jag which could carry several adults and a decent amount of swag and still outpace any police car on the road.
Luxury without the ostentatiousness of a Rolls.
I can only assume it is brand suttee in memory of ‘two jags’ |
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"All this woke shit is simply that, shit.
Why is Jaguar rebranding woke? It's non-sensical."
___________________________________
What on earth is 'woke shit'?
Jaguar is an Indian owned car maker, they're only interested in corporate profits and returns to shareholders, they've no interest in social justice or 'woke shit', to use your vernacular.
One thing they do know is that the corpulent middle aged white bloke in Pringle sweater look hasn't made a positive impact on their profitability since the 70's. Times change. |
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"All this woke shit is simply that, shit.
Why is Jaguar rebranding woke? It's non-sensical.
___________________________________
What on earth is 'woke shit'?
Jaguar is an Indian owned car maker, they're only interested in corporate profits and returns to shareholders, they've no interest in social justice or 'woke shit', to use your vernacular.
One thing they do know is that the corpulent middle aged white bloke in Pringle sweater look hasn't made a positive impact on their profitability since the 70's. Times change."
Woke shit is when people misappropriate the word woke.
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Jaguar sacked whistle-blower who raised concerns about safety of new electric cars. Maybe they should have addressed this rather than a woke rebrand ? Focus matters!
https://www.bbc.co.uk/news/articles/c20nr3zdppjo |
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"Have you seen the new Jaguar advert and branding? Looks like an attempt to go ultra woke in search of youngest customers.
Surely this will only lead to disaster for the famous brand !"
What does ‘woke’ even mean to you? Such strong feelings on this concept/idea. Explain what it is please. |
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"All this woke shit is simply that, shit.
Why is Jaguar rebranding woke? It's non-sensical.
___________________________________
What on earth is 'woke shit'?
Jaguar is an Indian owned car maker, they're only interested in corporate profits and returns to shareholders, they've no interest in social justice or 'woke shit', to use your vernacular.
One thing they do know is that the corpulent middle aged white bloke in Pringle sweater look hasn't made a positive impact on their profitability since the 70's. Times change."
🤣🤣❤️❤️ |
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"
One thing they do know is that the corpulent middle aged white bloke in Pringle sweater look hasn't made a positive impact on their profitability since the 70's. Times change."
Did bank robbers in the 1970s wear Pringle sweaters? |
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One thing they do know is that the corpulent middle aged white bloke in Pringle sweater look hasn't made a positive impact on their profitability since the 70's. Times change.
Did bank robbers in the 1970s wear Pringle sweaters?"
Over their heads |
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