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I have a question...
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading. |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading."
Err right ok....  |
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By (user no longer on site)
over a year ago
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The viewing figured are compiled by the NSA and GCHQ in association with the RAND corporation, the reverse Vampires and Rupert Murdoch.
They use the cameras in smartphones, Kinects and TVs to see what you're watching...... |
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By (user no longer on site)
over a year ago
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"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok.... "
That looks more up to date than my knowledge lol |
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok.... "
You did ask, and I couldn't link to it.
Basically like I said, they monitor a panel and apply the percentage figures to the entire viewing population. |
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By (user no longer on site)
over a year ago
|
They also know that people put the kettle on during the ad break and at the end. They can tell how many by the power usage. Power companies keep a close eye on demand |
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok....
That looks more up to date than my knowledge lol"
Should be. I copied it off the BARB page about a minute ago! |
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By (user no longer on site)
over a year ago
|
We had one of the boxes once, right pain in the backside having it too. They monitor a small number who have these boxes and then assume that this is roughly what everyone else in the country is also doing to compile viewing figures.
|
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
"Anyone else have a question they want answering
Why doesn't glue stick to the inside of the bottle?!  "
It does if you leave it long enough
Most need air to cure at a guess. The solvents evaporate off.
Just a guess though. |
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By (user no longer on site)
over a year ago
|
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok....
That looks more up to date than my knowledge lol
Should be. I copied it off the BARB page about a minute ago!"
I thought you'd typed it all from scratch in a minute  |
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By (user no longer on site)
over a year ago
|
"I meant to add a after you did ask
I knew I could count on you
It's something I wondered a while ago which is how I know. I have to find answers to these things or they annoy me!"
I am glad you did thanks  |
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"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading."
 |
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By (user no longer on site)
over a year ago
|
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok.... "
That's some proper research right there in the space of 10 minutes.
You could push a degree out every 6 months at that rate!!  |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...  "
Yes try it and tell us the verdict afterwards |
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok....
That's some proper research right there in the space of 10 minutes.
You could push a degree out every 6 months at that rate!! "
How do you know I don't? |
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"Why is it that you can't always get what you want?
Because in life things are not meant to be for us and are meant to be for other people "
true say, besides in life wot u want ain't necessarily wot u need and wot u need ain't necessarily wot u should have. I just go for wot i don't want and make d best out of it |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Why is it that you can't always get what you want?
Because in life things are not meant to be for us and are meant to be for other people true say, besides in life wot u want ain't necessarily wot u need and wot u need ain't necessarily wot u should have. I just go for wot i don't want and make d best out of it"
Ain't you a clever sod |
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By *ee VianteWoman
over a year ago
Somewhere in North Norfolk |
"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading.
Err right ok....
That looks more up to date than my knowledge lol
Should be. I copied it off the BARB page about a minute ago!
I thought you'd typed it all from scratch in a minute "
Well I would have but I'm on my phone and it's not easy on this piddly little keypad |
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"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards "
if i shag my 2 seater settee is there a chance she cld fall pregnant |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards if i shag my 2 seater settee is there a chance she cld fall pregnant"
Shrink wrap the sofa first and you should be ok |
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By *abioMan
over a year ago
Newcastle and Gateshead |
"How do they know how many people are viewing a tv programme?? Then say 20,000 turned off before the end of the show.  "
because the box I have can basically tell what you are watching every 15 minutes.... so if the programme you are watching lasts for example "60 minutes" they can see if you flitted in and out... or you stayed with a programme...
see it does have an advantage doing the market research calls and questionaires... because you can actually get money for being part of "Focus Groups".... |
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"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards "
What if I die ?...  |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards
What if I die ?... "
Shit happens |
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"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards
What if I die ?...
Shit happens "
Don't suppos you could try and let me know ?... |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards
What if I die ?...
Shit happens
Don't suppos you could try and let me know ?... "
Not today I'm washing my hair |
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By (user no longer on site)
over a year ago
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"The Broadcasters’ Audience Research Board (BARB) provides official viewing figures for UK television audiences.
It commissions specialist research companies Ipsos MORI, Kantar Mediaand RSMB to collect data that represent the television viewing behaviour of the UK’s 26 million TV households.
BARB viewing data give broadcasters, advertisers and other interested parties a minute by minute breakdown of viewing at regional and national levels. This information is vital in assessing how programmes, channels or advertising campaigns have performed and provides the basis for airtime advertising trading.
In order to estimate viewing patterns across all TV households, a carefully selected panel of private homes is recruited. Each home on the panel represents, on average, about 5,000 TV homes. These panel homes are drawn from a household sample that is designed by RSMB to remain representative of all television households across the UK. This means it always encompasses the full range of demographic and TV reception variations, amongst other variables, that are found across the country and in different ITV and BBC regions.
To account for the constantly changing UK population profile and TV environment – and because some of the information needed is not contained in the Census data – Ipsos MORI conducts the BARB establishment survey on a continuous basis to measure changes in UK household characteristics. This is important to account for the constantly changing UK population profile and TV environment and also because some of the information needed is not contained in the Census data. The panel homes themselves are then recruited by Kantar Media, drawn from a representative sample provided by the establishment survey. This ensures that any changes in UK household characteristics are reflected in the BARB panel.
In every panel household, all television viewing is monitored automatically by special metering equipment installed by Kantar Media. Included in this process is viewing of recorded programmes that are watched within seven days of the original broadcast; this is referred to as timeshift viewing. More than 30,000 viewing devices are monitored across the panel of over 5,100 homes, including PVRs, DVDRs and VCRs, as well as standard set-top boxes.
Residents and guests in a panel home register their presence in a room containing a television set that is switched on, which is the BARB definition of television viewing. They then deregister when leaving the room. In this way, the meter records all viewing by every person in the household aged 4+, adding individual demographic information to the overall viewing data. This information is uploaded automatically to BARB every morning between 2am and 6am where it is processed to apply various statistical adjustments.
Each day at 9.30am the data are released to the TV industry as overnight viewing figures. Eight days later, consolidated audience figures are released, incorporating any timeshift viewing from the previous seven days. In both cases this minute by minute viewing information can be matched to the programme and advertising schedule to give viewing estimates for every programme and commercial that has been broadcast.
This consolidated information is the BARB gold standard on which the UK broadcasting and advertising industries rely for all reporting and trading."
I guess that just about answers your question |
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"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards if i shag my 2 seater settee is there a chance she cld fall pregnant
Shrink wrap the sofa first and you should be ok "
kk, bless up |
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By *isscheekychops OP Woman
over a year ago
The land of grey peas and bacon |
"Anyone else have a question they want answering
Yes. Which horse will win the Irish national today?
Touch the Eden
Money is on along with lion da bearni and rich revival
Fingers crossed  "
I reckon it's touch the Eden...had a good few runs..good luck |
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"Anyone else have a question they want answering
Yes please... If I jump of a high diving board I land in the water no problem..
If I jumped from over a 1000 feet would I still be ok ?...
Yes try it and tell us the verdict afterwards
What if I die ?...
Shit happens
Don't suppos you could try and let me know ?...
Not today I'm washing my hair "
And I'm doing the towels... Guess I'll never know the answer... |
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By (user no longer on site)
over a year ago
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"How do they know how many people are viewing a tv programme?? Then say 20,000 turned off before the end of the show. "
They just know, They know everything, They are always watching you, the question is whose watching the watchers |
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By (user no longer on site)
over a year ago
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"i have a question pleeez. What is the average time a male member of fab will spend in the forums before perving over the profile pics instead???  "
I like to mix it up.and switch between the forums and the profiles of the forumites |
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