Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works? |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works? "
Quality of ingredients, label and packaging costs.
Mrs |
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The 59p one will have a high percentage of sugar and will be syrup with some orange bits in. Whacked with gelatine to hold it together a bit like a we jelly rather than a jam.
The luxury range will have a lower percentage of sugar and a higher percentage of fruit. It will have been processed far more traditionally so that the slow simmer releases the natural pectins in the fruit which make it the desired consistency and the flavour will be natural and not enhanced. The jar will be a fancy shape or embossed and the label will be poncy and carry the illusion of a country life or a tradition being upheld. |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works?
Quality of ingredients, label and packaging costs.
Mrs "
Oranges sugar glass and paper? Nah |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works?
Quality of ingredients, label and packaging costs.
Mrs
Oranges sugar glass and paper? Nah "
and process and quality |
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By *oggoneMan
over a year ago
Derry |
Off you go and read up the marketing mix. In short you're buying more than what's inside the jar.
Years back there was a large toyota saloon, identical to a lexus bar the front grille. Considerable price differential. |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works?
Quality of ingredients, label and packaging costs.
Mrs
Oranges sugar glass and paper? Nah "
You've clearly never packaged goods or priced them, labelling costs paper to gloss is over double, sugar load, quality of ingredients as stated above substantially change the prices.
Mrs |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works? "
Been a business myself I can easily
Explain the formula to you.
Its call rip the bastards off and make as much mark up as you can . |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works?
Quality of ingredients, label and packaging costs.
Mrs
Oranges sugar glass and paper? Nah "
Not the same, but a bulk of the cost of cosmetics is packaging.
Plastic cardboard and dye, hurrah, yes, I absolutely will spend over £100 on this. Or something |
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works?
Quality of ingredients, label and packaging costs.
Mrs
Oranges sugar glass and paper? Nah
You've clearly never packaged goods or priced them, labelling costs paper to gloss is over double, sugar load, quality of ingredients as stated above substantially change the prices.
Mrs "
Havent i? Ok then. |
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"The 59p one will have a high percentage of sugar and will be syrup with some orange bits in. Whacked with gelatine to hold it together a bit like a we jelly rather than a jam.
The luxury range will have a lower percentage of sugar and a higher percentage of fruit. It will have been processed far more traditionally so that the slow simmer releases the natural pectins in the fruit which make it the desired consistency and the flavour will be natural and not enhanced. The jar will be a fancy shape or embossed and the label will be poncy and carry the illusion of a country life or a tradition being upheld. "
I can feel and smell and taste the country house as you speak |
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By *arkus1812Man
over a year ago
Lifes departure lounge NN9 Northamptonshire East not West MidlandsMidlands |
As a prolific maker of marmalade I would avoid the 59p as that will have very little fruit in it, the most expensive one will have substantially more fruit but you are also paying for the name.
My most popular marmalade is a three fruit,orange,lemon,and lime which I reckon costs me around £1.50 for a 1lb (454g) jar. Demand is greater than I can produce, after all it is only a hobby. |
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"As a prolific maker of marmalade I would avoid the 59p as that will have very little fruit in it, the most expensive one will have substantially more fruit but you are also paying for the name.
My most popular marmalade is a three fruit,orange,lemon,and lime which I reckon costs me around £1.50 for a 1lb (454g) jar. Demand is greater than I can produce, after all it is only a hobby. "
Do you ever use those tins of Seville oranges to make marmalade? |
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By *arkus1812Man
over a year ago
Lifes departure lounge NN9 Northamptonshire East not West MidlandsMidlands |
"As a prolific maker of marmalade I would avoid the 59p as that will have very little fruit in it, the most expensive one will have substantially more fruit but you are also paying for the name.
My most popular marmalade is a three fruit,orange,lemon,and lime which I reckon costs me around £1.50 for a 1lb (454g) jar. Demand is greater than I can produce, after all it is only a hobby.
Do you ever use those tins of Seville oranges to make marmalade?"
I have used them in the past when
Sevile oranges are not in season, they make 6 jars of very good marmalade.
I now buy sevilles when in season, make the pulp add the peel and then freeze until required. |
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"
They had a bargain brand which was 1.80."
The manufacturer thought about delicious homemade marmalade with Seville oranges at the board meeting and realised that there was heaps of money to be made by selling a jar of diluted sugar with a dash of orange colouring and a squirt of flavouring. |
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By (user no longer on site)
over a year ago
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"Random thoughts...
I was in a well known supermarket this morning looking for marmalade..
They had a bargain brand which was 1.80. They had a premium brand which was 3.50
They had their home brand which was 1.20 and they had their home brand bargain range which was 0.59 pence.
So basically some oranges and sugar and water... Ranging from 59p to 3.50 for the same stuff.
Can anyone attempt to explain how the price differential works? "
Buy the cheapest first, if you don't like it the move to the next one up, repeat until you find your taste and that is you place in life |
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"As a prolific maker of marmalade I would avoid the 59p as that will have very little fruit in it, the most expensive one will have substantially more fruit but you are also paying for the name.
My most popular marmalade is a three fruit,orange,lemon,and lime which I reckon costs me around £1.50 for a 1lb (454g) jar. Demand is greater than I can produce, after all it is only a hobby. "
Ooh now im intrigued. Wouldnt mind trying that one. |
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