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Weetos Apologises For 'Big Baws' Box Blunder
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By *yrdwoman OP Woman
over a year ago
Putting the 'cum' in Eboracum |
Makers of the cereal Weetos have apologised for a marketing blunder that saw a new promotional campaign use a Scottish slang term for male genitalia.
The product box features a range of cartoon moustaches with a variety of labels, one of which is "Big Baws".
"Big Baws" is described on the box as being as tall as a mountain and strong as a bear, but the term has an alternate meaning in Scotland.
Packs of the cereal are now going to be redesigned.
The cereal makers Weetabix say it was meant to be a play on the phrase "Big Boss".
They have now agreed to change it, having realised that the innocence was lost in translation north of the border.
A Weetabix spokeswoman told Sky News: "The current Weetos pack features a series of cartoon moustaches, one of which is named "Big Baws" which is a play on words for "big boss".
"We now understand that this phrase might also be interpreted in a different way in Scotland and are therefore working on amending the pack.
"We are sorry if this has unintentionally caused offence in any way."
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By (user no longer on site)
over a year ago
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"Am crying with laughter here!
want ma chocolate big baws in ur mooth?
You're a Calvinist - no!!!! lol "
whats calvin harris got to do with this??? I like his music but I dont follow him religiously!!! |
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By *UNKIEMan
over a year ago
south east |
"I saw that and I don't understand why they didn't call the 'tache Big Boss and be done with it.
If you've got the Big Baws pack, hold onto it."
I'm forever holding onto my big baws think its comfort thing |
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By *umpkinMan
over a year ago
near the sounds of the wimborne quarter jack! |
Won`t be the first product to get a name that meant something else embarrassing to the people in the country it`s being marketed in! General Motors couldn`t make out why the Nova wouldn`t sell in Brazil until someone told them it translated into "Won`t go".   |
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Anyway , swingers prefer them smooth 
